PURSUIT Magazine

Redesigned an 11x17”, 12-page folded internal newsletter into a 100-page magazine! The design intent was to create an annual publication and establish a collectible series—for both internal/external promotion with a style distinctive from the firm’s bids/website.

Creative Direction: pair a building material (+) natural element

  • Cover: new wordmark; blue images reflect brand colours

  • 2022: Concrete + Water—concrete as a material is structural (business side) + natural element/water—flexible, human nature (internal culture)

  • Future Editions:

    • 2023—Wood (mass timber) + Leaves

    • 2024—Glass Facades + Sky

    • 2025—Natural Stone + Earth

    • 2026—Structural Steel + Fire

See also: Eastern Construction Website
Creative Direction, Graphic Design, Copywriting, Editing, Print Production

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“I just finished pitching PURSUIT. I opened with your deck. The President was speechless and sat in silence for at least five minutes reading through the print sample.”

— Director, Business Development

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Hydrangea Magnets